Photo shoot (2) for Free People fashion look-book

So As part of my final major project I’ve decided to create two promotional booklets for free people fashion brand from Philadelphia. I looked at their previous lookbooks for inspiration to get the feel of their brand. After watching the behind the scenes of their photoshoot as just fell in love with their brand even more and there was no doubt I made the right choice.

These are some of the shots that I took for second lookbook, and you can see photographs from the first photoshoot  here I decided to go for two different moods one a bit more romantic, where the first photo-shoot took place in a castle  see here  and this one was a bit more playful and sexy.

Final outcomes from both photoshoots were two look books, as well as instore bags that would be given out together with catalogs

These are few of the pages from inside the look-book, more images coming soon in the new post that I’m preparing right now

Design unit

Design unit is a desing heaven for those interested in editorial design, I’ve posted a link of this on my Facebook page  earlier this month. I just can’t get enough of this  website for some editorial layout inspiration.  Design Unit  is a creative fashion and branding agency, founded in 2006. The agency’s brand-building expertise spans from fashion, and lifestyle to magazine development and more.


Packaging by fontos graphic design

I was doing some research for my current branding project when I came across this Clean and simple typographic solution for this Hungarian dairy brand’s visual identity.Designed by Fontos Graphic Design , what you think?

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